One-team focus: protect the handoff.
Turn customer acquisition into a performance market where verified demand is allocated fairly and every record stays reviewable.
A world where high-intent enquiries reach the buyers best equipped to serve them, and publishers are rewarded for the quality of their supply — not just its volume.
Founder & CEO
Randy founded Spear after identifying a gap in how high-trust acquisition markets allocate enquiries. Rather than treating leads as a commodity to be sold to the highest bidder, he built a system where performance, source quality, and delivery discipline determine who wins — and where every handoff carries its full record for dispute and review.
Before Spear, Randy worked across mortgage, finance, and insurance acquisition, seeing first-hand how poor source controls and opaque routing eroded trust on both the buyer and publisher side.
Spear Systems Pty Ltd · ABN 96 971 740 501 · Australia
Spear operates controlled acquisition infrastructure for mortgage, finance, insurance, legal, and automotive sectors. We work with selected advertisers and publishers that can protect the consumer handoff — quality over quantity, every time.